About the Client
Union University College of Pharmacy is a prestigious graduate-level healthcare education program dedicated to preparing future pharmacists through rigorous academics, clinical experience, and values-driven education. As part of the respected Union University, the College of Pharmacy competes nationally for qualified applicants while maintaining high admissions standards.
Union University partnered with Paris Creative Agency to support student recruitment efforts through strategic marketing and admissions-focused communications.
What We Did
Paris Creative Agency supported Union University College of Pharmacy with an admissions-focused marketing initiative designed to increase awareness, engagement, and qualified inquiries from prospective students.
We developed and executed a social media admissions campaign that spoke directly to prospective pharmacy students, highlighting academic excellence, student experience, and the pathway to professional practice.
To support recruitment efforts beyond social platforms, we provided digital marketing and strategic media buying to ensure the program maintained visibility across the channels prospective students use when researching graduate programs.
We also designed a custom welcome packet for admitted students, reinforcing the program’s professionalism and commitment to student success while supporting enrollment yield and onboarding.
The result was a cohesive admissions presence that strengthened recruitment, supported enrollment goals, and aligned marketing with the university’s institutional standards.
